Qualification 任职条件

o Education教育背景

Bachelor degree, major: marketing related

学士学位，专业：市场相关专业

o Experience (type of)工作经验（类型）

At least 3 years working experience in the field

Experience in the Chinese market

在该领域至少3年的工作经验

有丰富的中国市场经验

o Specific knowledge/skills具备的知识/技能

Public Relations /Crisis Public Relations 

High level of intercultural competency

English fluent

公关管理/传播策略

优越的跨文化沟通能力

流利的英语水平

Job designation/Field of work工作任务/职责范围:

1. Daily PR (Public Relations) 日常公关

Copywriting (press release, speech, event release, brand story), interview follow up,media test drive car management, operate the communication plan and the milestone events

日常文案管理（发布会、演讲稿、活动新闻稿、品牌传播稿）,采访跟进，媒体试驾车管理，运营实施传播规划及品牌大事件活动。

2. Media Relationship Management媒体关系管理

Media is one of the most important platform to create and maintain brand image, in order to guild the media agree on DENZA corporate philosophy and give positive communication to public, establish a good relationship with the media, organize regular media meetin and media interviews, response quickly to media demands.

媒体是打造和维护品牌形象的重要平台，为了引导媒体认同企业理念，对企业进行正面传播，与媒体建立良好合作关系，组织定期媒体沟通会、媒体专访，积极响应媒体需求等。

3. Media Communication 媒体传播

In order to communicate DENZA premium brand image, use media platform to get a full range of communication of our brand, including: brand milestone events communication; news events communication; portal websites, automotive vertical sites, microblogging, and video websites communication, etc.

为了传播DENZA的高端品牌形象，利用媒体传播平台，对品牌进行全方位宣传。包括：品牌大事件传播，新闻事件传播，门户网站、汽车垂直网站、微博，以及视频网站传播。

NO.40004584